Picture by Gwan-Woo Park

With over 1.7 BMCHF invested in 124 startups, five financing rounds of above 100 MCHF and 6 IPOs in the first half of 2021, the Swiss startup ecosystem strives for new heights. Next to the entrepreneurial scene in Switzerland that has been maturing over the last two decades, a subgroup of investors gains more and more importance in Switzerland, namely Corporate Venture Capitalists (“CVC”). The increasing number of companies that have developed these corporate venture capital vehicles in the last few years clearly indicates that corporations want to more actively engage with the startup ecosystem. The survey from Institute for…

Felix Brunner, CEO & Founder of Sparrow Ventures, is leaving the company at his own request by the end of October 2021. The 41-year-old has successfully built up Sparrow Ventures together with his team over the past three years. Prior to that, he held different positions within the Migros group, the parent company of Sparrow Ventures. “After almost eight years in various positions at Migros, I am leaving the group very well equipped to take on a new challenge in the field of private equity / venture capital”, says Felix.


He will be succeeded as CEO of Sparrow Ventures by…

We sat down to talk tech with Walter, who is heading our team that is behind the technology we apply to our ventures. Read on to find out more about the role the team plays in the venture building process and what tools they use to bring the ventures quickly as possible for testing to the market.

Walter, Head of Tech @ Sparrow Ventures

1. Tell us a bit about yourself: Who are you, what’s your background and what drives you?

I am originally from Austria but have been living in Switzerland for more than 10 years. Before I started my working career, I studied computer science in Austria where I also completed a term in New York. Next to that I also hold…

We sat down for a chat with Caroline (Caro) to find out more about the role and responsibilities Product Owners hold in the venture building process. She also shares her very own journey and gives a glance into the learnings she had along the way but also what she loves most about her job.

Tell us a bit about yourself: Who are you, what’s your background and what drives you?

Hi! I am Caroline. From my educational career path, I hold a BBA and master’s degree in Management Information Systems, which I completed by attending universities in Paris, Stockholm and Santiago de Chile and while working in Germany. This was also the time that sparked and…

Selma Finance Crew

The Swiss-Finnish startup Selma Finance is a digital financial advisor which helps people to invest their money smartly instead of parking it in a savings account without any gain perspective. Many people, including myself to some extent, are used to saving their money in a bank savings account. We save for holidays, for a house, for the future. But we save the wrong way. We often hear the expression “money never sleeps”. But lying in a savings account, this is exactly what it does. …

Picture by: Todd Trapani

When was the last time you made a hypothesis? I would guess It’s been shorter than you might think. We constantly make basic hypotheses or assumptions in our heads. “The layer of ice is definitely thick enough to skate on” or “this dog looks cute, it won’t bite” are just some examples. We need these assumptions to handle the complexity of the world we live in — in our private everyday life but also in almost every work we do, no matter what profession.

Hypotheses are basically suppositions based on limited evidence as a starting point for further investigation. That…

Picture by: Annie Spratt

Next to being the innovation vehicle for the Migros-Group through Venture Building, we have a dedicated team to strengthen those undertakings through growth equity investments. Diving deeper into this area of our operations, we take a close look at the Swiss Startup and Investor landscape together with Tobias, who is a Senior Investment Manager on our team at Sparrow Ventures while providing transparency about how we operate, what we invest in, our process and how we support our portfolio companies. Read on for more detailed information below.

What is your take on the Swiss Startup Scene? Where do you think it is heading?

Swiss startups are a vital driver for innovation across sectors. Switzerland itself is…

Timo — Chief Venture Officer @ Sparrow Ventures

We sat down with Timo, who recently started as Chief Venture Officer in our team. Read on below to find out more about him as a person and what he is looking after in his role, where he is also giving insights about the possibilities but also challenges venture building holds along with his take on what he likes about Sparrow Ventures and why it is a great place to be and work.

Could you tell us a bit about who you are and where are you coming from?

For sure. Most recently I worked as a Team Lead at Stryber, a company builder and strategic partner for ramping up the Venture Building operations at Sparrow…

Picture by: Markus Spiske

How would you describe your startup culture in one sentence? This seems like an easy question but in a lot of startups (or companies in general) “culture” isn’t really tangible and just a nice concept. So how can you build a startup culture that your employees feel connected to and why is it even important? And what has a gardening guide to do with it? Before we dive deeper into these topics, let’s first look at some basics to have a common ground of understanding.

What is company culture?

Let’s start with what the definition of company culture is. Startup culture is well known…

Picture by Jonathan Smith

Bringing ideas to life and growing them into impactful companies that are loved by both customers and employees is a process that’s always captured my fascination.

However, at the beginning of my career, I didn’t launch myself into startups right away. I tried the traditional path first, but for me, it wasn’t very fulfilling.

In the search for my true passion, I got to know Toni, a coach at my university. He gave me this one piece of advice that I will never forget: “Silvan, with all the potential career paths that you could follow, imagine who you could become…

Sparrow Ventures

Building kick-ass ventures and investing in promising start-ups as part of Migros. Based in Zurich — CH.

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